website is an enterprise, institution or individual in the internet. And domain name, it is the identifier of website on the Internet, domain name is in website construction and the development in the future, specific powerful influence!
here you can cite two classic examples (successful and failed domain name selection):
1., Taobao, VS, eBay, VS, Baidu.
actually, as far as C2C functions and types are concerned, Taobao, Baidu, and eBay are similar. Take a good look, and you’ll find that the three Chinese C2C websites look similar. But although eBay was founded in 1999, in the 4 year almost monopolized the domestic C2C market, 03 years in March was the acquisition of the world’s largest personaltrading site of eBay, from the market to the overall capital dominant; the latter is an auction website Ma Yun Alibaba was established in July for 03 years, but three years later taobao.com, the market share of 67.3%, eBay eBay is 29.1%. Baidu established in last year, ah, but also big thunder, small raindrops, Taobao’s position is not a threat.
three will appear such a pattern, put aside marketing and various factors. Taobao in the choice of domain names, it does have a big advantage.
Taobao, a simple, easy to remember word. Both use "Amoy" this verb reflects online shopping, but also use "treasure" for their platform quality assessment. As a result, shopping on Taobao, taobao.com has become the first choice for Internet users shopping online. On the other hand, eBay on the domain name to eat is a fatal injury, eachnet.com this domain name, believe that seventy percent of the net name after looking at these one or two times is not spelled out. And Baidu has, ah, even more people unfamiliar Ming, youa.com this domain name, there is no way to better people remember, and even made such a joke:
A: nice stuff. Where did you get it,
A: I know which websites are on the Internet,
A: I know, but where exactly is it,
B: Baidu has it,
A: where is Baidu? B: Baidu yes, yes,
A: where is Baidu, B?:… Taobao yes,
2., Baidu, VS, Google,
No one can deny the huge success of
Google Inc. on the Internet, online game has been emphasized, search technology and cultural charm of Google is Baidu is unable to surmount, but still has an absolute advantage in the Chinese Baidu search engine market. Domain names are still a factor, and Google China (Google) acknowledges that Google is eating in the middle of the competition between China and Baidu